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Fish Phone Wins "Best In Green Award" By Ideal Bite
By Matt J. Weiss, December 7, 2008 @ 02:00 AM (EST)

Our friends at Blue Ocean Institute have been working hard for our oceans, especially when it comes to sustainable sea food. I have blogged a lot about the fishery crisis recently because its really important we are all aware about it. Blue Ocean Institute with the Fish Phone and sushi guide, are allowing you to make informed choices. Here is the Press Release


Ideal Bite awarded Blue Ocean Institute a Best In Green (B.I.G.) award (Food Category) for FishPhone, the nation's first sustainable seafood text-messaging service.  The award recognizes Blue Ocean and FishPhone as "leading the way in green."
Since we launched FishPhone in October 2007, we've received  more than 37,000 queries from people interested in making informed seafood choices. While at the seafood counter or restaurant, seafood lovers simply text 30644 with the message FISH and the name of the fish in question.  FishPhone texts back immediately with our assessment and better alternatives to fish with significant environmental concerns.

Our Guide to Ocean Friendly Seafood is also available to download to your PDA or cellphone at www.fishphone.org.   And our new Guide to Ocean Friendly Sushi is available at www.blueocean.org/sushi.


Ideal Bite's mission is to create a more sustainable world through incremental environmentalism - small changes that truly add up. 


We're honored Ideal Bite recognized FishPhone as a service that's making a difference.  And we're working on new features with our partner, Mobile Commons, to improve it so seafood lovers can continue to make a difference for a healthy ocean.




For information on the the other innovative environmental winners of Ideal Bite's Best In Green awards, please visit www.idealbite.com/bigawards




Elaine Iandoli

Blue Ocean Institute




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