News

A sucker is born every minute, or so the saying goes. Believed an outlandish photography related news item circulating social media? Then you’re probably the victim of an April Fools prank. 

Every April 1st, online photography publications put out playful jokes trying to fool their readers into trusting the “fake news.” We’ll forgive you if you believed our news story a few days ago with the headline “Elon Musk to Offer Scuba Diving on Mars.” And while the notion of the eccentric Space X founder taking scuba divers to Mars for a handful of Bitcoin might seem a bit “out of this world,” some other pranks fooled photo fanatics across the globe.

Here are some of our favorite photo-related April Fools jokes:

• Fujifilm Announces the GFX Disposable 645 Program: Can you imagine going back to film, disposable cameras?
• Nikon Protests Planned: Ok, while Nikon users are upset about potential warranty reductions, it seems unlikely they would lead international protests in the streets.
• Yongnuo Camera Lens Rice Cooker: Not going to lie, the idea of a rice cooker disguised as a DSLR lens is pretty cool. Too bad it’s not real.
• Kodak’s Mirrorless Rebrand: A rebrand? Maybe. Creating their first mirrorless camera? Not likely.
• Sigma Mirrorless Camera Phone: This joke might be one that turns out to be more prediction than prank…
• Auto Focus for Mask: A pandemic prank that we will be glad to forget.
• Lens Filters with Wiper Blades: Can we get wiper blades for our dome ports to prevent droplets on over-under shots? 
• Make Your Mirrorless Camera “Pro” with Added Weights: Hey, it’s not truly professional until a camera is heavy enough to cause back problems, right?