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Nikon Announces Development of Full Frame Mirrorless System
By Joseph Tepper, July 25, 2018 @ 01:26 PM (EST)

Drip, drip, drip. That’s the sound of the slow-but-steady release of information surrounding Nikon’s much-anticipated full-frame mirrorless camera system. It was only two weeks ago that a report rumored the release would include two separate models. It was only two days ago that a video teased the camera’s silhouette. And today, we get the official announcement…that Nikon is developing the cameras.

I suspect someone at Nikon is getting pleasure from watching photo enthusiasts squirm with the slow-moving stream of information. At this point, it might be more newsworthy if Nikon stated that they weren’t actually developing a full frame mirrorless system. 

So, what have we learned from this press release other than the system will be “industry leading”? The only product actually mentioned in the press release is an F-mount adaptor that will allow users to select from a wider array of lenses to mount on the two new full frame mirrorless cameras.

Glean what you will from the press release, but it seems that we know not much more today than yesterday. Expect the formal announcement (of the actual cameras) sometime in the next two months. Or perhaps, we will see an announcement of the announcement first.

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