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GoPro Reports Increased Q1 Sales
By Joseph Tepper, May 7, 2018 @ 12:29 PM (EST)
Source: Business Insider

Much like their own Karma drone, the news surrounding GoPro’s business viability is part encouraging and part disappointing. The good news is that the company saw a year-on-year unit growth of 3 percent with $202 million in revenue for Q1. The bad news is that the revenue is still down more than 7 percent since last year.

CEO Nick Woodman anticipates further growth in the second quarter. Woodman notes that while the HERO5 and HERO6 Black cameras drove much of the growth, the demand for the newly released $200, entry-level HERO was also a significant factor.

"Initial demand for HERO is promising," said Woodman, "and we expect it to improve as large retail partners like Target and Walmart begin selling the product in the second quarter."

Woodman believes that the growth is a sign that there is still plenty of demand for action cameras, especially those that are more affordable for the average consumer. Learn more about GoPro’s rebound in this Business Insider article. 

h/t [DPreview.com]



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